A day at the beach

The sun shines from an azure blue sky and your heart is almost bursting with joie de vivre. That summer feeling with hot sand, cooling water and a stylish lifestyle with friends at the beach. Don’t forget your sunglasses and timepiece!
Discover the suitable watch for the perfect day at the sea or the unforgettable beach holiday. The models are available in your next Bucherer store. We are happy to help.

Rolex - An oceanic icon

Sun, sea, waves and nothing but the vast expanse of the horizon – sailing is an adventure, a game with the wind and a true passion. A Rolex Oyster Perpetual Yacht-Master 40 on the wrist is as perfect as a summer’s day out on the water. The epitome of a sailing wristwatch, it not only represents the connection the brand has had to the sport since the 1950s, but also perfectly combines style, precision and functionality in an unmistakably charming way. This exceptional Rolesor version, a marriage of 904L steel and 18 ct Everose gold, features a chocolate dial with 18 ct pink gold Chromalight hands and indices. Whether on land or the open seas, the Oyster Perpetual Yacht-Master 40 is a truly stylish companion.

TAG Heuer - Sporty glamour

Whether you are relaxing by the pool, reading in the shade of the palm trees or enjoying a cocktail in the evening, this watch is the perfect stylish accessory this summer. The Aquaracer Lady Quartz from TAG Heuer, a watch manufacturer with a long tradition, is 35 millimetres of summer glamour to be worn on a lady’s wrist. It is made from the finest materials: ceramic, polished stainless steel, sapphire glass and diamonds. This model is water-resistant up to 300 metres, with an ocean-inspired design on one side and a 12-sided bezel set with 60 diamonds on the other – a sporty look has never been so luxurious and sophisticated. The Aquaracer Lady Quartz is a visually stunning watch that not only shines brighter than the sun, but will also attract admiring glances from anyone whose eye it catches.

Carl F. Bucherer - The magic of the deep

The unfathomable depths of the ocean, with their curious flora and fauna and seemingly endless variety, have always been a fascinating mystery. This summer, it is time to immerse yourself in this blue and silent world and enjoy the feeling of literal weightlessness as you leave the stresses of everyday life behind. This is why the Carl F. Bucherer Patravi ScubaTec, made from stainless steel, ceramic and rubber, is designed for unlimited diving and features everything you need for a journey of discovery into the mysterious depths of the sea: water resistance to 500 metres, an automatic helium release valve, screw crown and sapphire glass with anti-reflective coating for perfect legibility on the 44.6-millimetre dial. The two 3-D manta rays on the case back are a particularly striking detail and pay homage to the fascinating underwater ocean world.

Audemars Piguet - An impressively robust timepiece

Angular, masculine and named after the famous sailing ships of the British fleet – the Royal Oak family from Audemars Piguet. The Royal Oak Offshore Chronograph is an impressively robust timepiece designed for real men with a taste for adventure and a passion for sailing. This timepiece features Royal Oak hands made from white gold, a slate-grey dial with a “Méga Tapisserie” pattern, a sapphire glass with anti-reflective coating and an imposing 44-millimetre case for strong arms. The bezel, push buttons and screw crown are made from particularly robust, extremely hard ceramic. The Royal Oak Offshore Chronograph is the ideal timepiece for active men as it is driven by the movement of the wearer’s wrist.

Tudor - For modern adventurers

Exploring the oceans and becoming one with the sea is a fascinating and awe-inspiring experience. An extremely reliable diver’s instrument is indispensable for the modern adventurer who enters this remarkable underwater world. The charismatic Pelagos by TUDOR, one of the most advanced classic mechanical diver’s watches on the market, is precisely such a watch. This highly functional timepiece boasts a 42-millimetre case, a power reserve of approximately 70 hours, waterproofness guaranteed to a depth of 500 metres, an in-house TUDOR movement and a helium escape valve. Maritime design elements on the dial and ceramic bezel insert are inspired by the deep azure blue of the oceans and lend this watch a truly striking look.

Chopard - Sparkling joie de vivre

The gentle lapping of the waves, the warmth of the sun, a gentle breeze, switching off and letting your mind wander, simply relaxing and enjoying the sun – nothing could be better than a day at the beach. The perfect accessory for the stylish dolce far niente is the Happy Sport 36 mm Quartz in stainless steel – feminine, modern and water-resistant to 30 metres. With its elegant strap horns that merge seamlessly into the soft curves of the case and its white rubber strap, this watch will really make tanned skin shine seductively. The five diamonds moving around freely on the matte-white dial provide a stunning visual highlight as they sparkle in the sunlight. For a day at the beach or a sundowner at the beach club – the Happy Sport shines with sheer joie de vivre wherever you wear it.

Baume & Mercier - For gentlesportsmen

For gentlemen who live an active lifestyle – or gentlesportsmen – the summer is a wonderful time to get outside and get sporty. The Clifton Club from Baume & Mercier’s new collection of sports watches is a timepiece for any occasion, whether a surf on the crashing waves or a gentle jog along the beach. Created for the consummate aesthete, it is the perfect blend of modern accessory for beach or everyday wear, and multifunctional sports watch. The irresistible stats of the Clifton Club are: 42-millimetre diameter, 38-hour power reserve, water resistance to 100 metres, satin-polished stainless-steel case and a sophisticated, timeless blue design. In short, everything that a modern timepiece needs.

Panerai - Flawless beach style

The Panerai brand became famous as a supplier of commando frogmen’s watches from the 1930s until the 1990s – but the Luminor Submersible 1950 Amagnetic 3 Days Automatic Oro Rosso has everything a gentleman needs to cut a fine figure on the beach. It is cool, masculine and modern. This exquisite rose gold watch has a 47-millimetre case and a transparent case back, and features an extremely high level of protection against magnetic fields and a three-day power reserve. With a rotating bezel made from matte-black ceramic inspired by the models Panerai produced in the 1950s for the Egyptian marines and a robust rubber strap, this timepiece is a masterful combination of tradition and innovation – a real men’s watch.

Jaeger-LeCoultre - Summer ahoy!

Whether soaking up the sun on deck, exploring the underwater world during a dive or relaxing in the exclusive marina, the stainless-steel Deep Sea Chronograph by Jaeger-LeCoultre is not only the perfect choice for any occasion, it is one of the most aesthetically pleasing diver’s watches and a true gentleman’s timepiece. This 42-millimetre model was inspired by the Jaeger-LeCoultre Memovox Deep Sea from 1959. This extremely precise watch features the Jaeger-LeCoultre 758 calibre, a robust calfskin strap and a 65-hour power reserve, and also has an additional function: two small discs show the wearer the operational state of the chronograph by changing colour. Roll on summer!

Longines - The classic

Summer: azure skies, high temperatures and balmy nights. At this time of year, the urge to get out and get active is hard to resist. That calls for a watch that is sturdy, sporty and multifunctional. The sporty HydroConquest in stainless steel from the Longines Sport Collection fits the bill perfectly, combining technical perfection with classic elegance. Its technical characteristics are compelling: 41-millimetre diameter, 38-hour power reserve, water resistance up to 300 metres and a bracelet with integrated diver’s extension. The HydroConquest conveys a stylish impression not just in the summer but all year round. This gentleman’s watch will also look superb on a lady’s wrist.