7 DAYS, 7 WATCHES
Be among the first to access a limited selection of seven exceptional Certified Pre-Owned timepieces. These unique watches are available exclusively online to registered customers in Switzerland for seven days. Secure your access to this curated collection now before the official launch on August 29th, 2025.
The Evolution: Rolex GMT-Master
Follow the evolution of the GMT-Master, a timepiece born for travel and refined through decades of design and innovation.
Icons of Craft
Icons of Craft is a platform that honours distinctive voices in contemporary jewellery such as Spinelli Kilcollin, SHAY, Annoushka and Fernando Jorge.
The history of Toi & Moi rings
Explore the history of the "Toi & Moi" ring — a romantic design born from 18th-century royal love, where two gemstones symbolise the union of two souls. Discover how this timeless style became a lasting emblem of commitment.
7 DAYS, 7 WATCHES
Be among the first to access a limited selection of seven exceptional Certified Pre-Owned timepieces. These unique watches are available exclusively online to registered customers in Switzerland for seven days. Secure your access to this curated collection now before the official launch on August 29th, 2025.
The Evolution: Rolex GMT-Master
Follow the evolution of the GMT-Master, a timepiece born for travel and refined through decades of design and innovation.
Icons of Craft
Icons of Craft is a platform that honours distinctive voices in contemporary jewellery such as Spinelli Kilcollin, SHAY, Annoushka and Fernando Jorge.
The history of Toi & Moi rings
Explore the history of the "Toi & Moi" ring — a romantic design born from 18th-century royal love, where two gemstones symbolise the union of two souls. Discover how this timeless style became a lasting emblem of commitment.
Discover the World of Bucherer
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Icons of Craft
Discover the distinctive design languages of visionary jewellery designers. A platform that blends creative brilliance with technical expertise—showcasing pieces full of character, intention, and masterful craftsmanship.
Luxury and Craftmanship
Discover the Bucherer World
Bucherer World
