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One of the leading names in high-class watches and jewellery, Chopard has been producing elegant creations for over a century. With a rich history in innovation and craftsmanship, the Swiss brand remains dedicated to authenticity and developing timeless yet modern pieces.


Chopard Collection Highlights

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Bucherer Blue

The Bucherer BLUE collection enjoys a prestigious representation among watch enthusiasts. Watch and jewellery manufacturer Chopard shares this opinion. For this reason, and also because of our excellent business relationship which dates back over 20 years, our two companies are delighted to jointly design a second Bucherer BLUE model. This will be part of the Happy Sport watch collection, which already enjoys cult status and seeks to reinvent itself time and again. Like the original Bucherer BLUE model, the new watch features two moving sapphires, blue indices and a blue alligator leather strap, alongside the characteristic Chopard Happy Diamonds. This edition will be available in a two-tone version – no more trade-offs for the ladies!

Happy Diamonds Watches

With its playful spirit and bold designs, Chopard’s Happy Diamonds collection is iconic for its dancing diamonds that move freely between two sapphire crystals, representing a true Joie de Vivre.

Happy Sport

Launched in 1993, Chopard’s Happy Sport watch was a revolutionary creation, combining diamonds with a stainless steel case for the first time in history. These exceptionally bold designs stay true to the brand’s iconic dancing Happy Diamonds, incorporating them on its dial in between two sapphire crystals.

Classic Racing Mille Miglia

Named after the iconic old-timer car rally of which Chopard has been the official partner and timekeeper since 1988, the Mille Miglia collection is inspired by the aesthetic codes of the oldest cars from the race (1927-1940). These chronographs represent Chopard’s sporting spirit, featuring a natural rubber tyre-tread strap showcasing the Dunlop racing tyre pattern.