Bucherer
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Bucherer Knowledge

Our Expertise

Keep yourself informed on watch and jewellery trends or dive into all the insights which make our watches and jewellery so special.

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Diamonds

Jewellery

The Four C of Diamonds

The value of a diamond is determined by four quality criteria, also known as the four Cs – cut, clarity, colour and carat.

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Gemstones

Jewellery

What Makes Gemstones So Special

Colour gemstones have exerted a magical attraction over us since time immemorial.

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Pearls

Jewellery

Natural Beauties from the Tropics

From the bright white of South Sea pearls to the dark green of Tahitian pearls, these undersea treasures dazzle with their beauty and natural variety.

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Diamonds

Fancy Yellow Diamonds

Jewels so exceptional that most of them are the only ones of their kind in the whole world – these are the fancy yellow diamonds that now adorn the jewellery pieces of Bucherer Fine Jewellery.

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Baguette Cut

The Baguette Cut

Only once its facets are cut does a baguette-cut diamond unlock its full potential. In other words, the focus is not simply on the stone itself – the fascination stems equally from the cut.

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Watches

Care

Take Care of Your Watch on a Regular Basis

So that you can enjoy wearing your watch for as long as possible, we have put together a few tips on how to look after it.

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Watches

Certified Pre-Owned

How to (Safely) Buy a Pre-Owned Watch

If you're looking to start exploring the segment of luxurious and classic watches, we give you five reasons why you should choose to do it with us.

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Discover Haute Horlogerie

Masterworks

Driven by the quest for perfection, Bucherer Masterworks explores a world of utmost virtuosity and unparalleled artistry. Discover fine watchmaking in a way never seen before and immerse yourself in the realm of exceptional timepieces that defy the limits of imagination.

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Exterior of a Bucherer boutique featuring large glass windows displaying luxury jewelry and watches. The store's facade is adorned with the 'Bucherer 1888' gold lettering, with sleek wooden accents and a sophisticated design inviting customers inside.

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