Since 1865, Zenith has been guided by authenticity, daring and passion in pushing the boundaries of excellence, precision and innovation.

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Charles Vermot

Zenith Primero

DEFY El Primero 21


The innovation-driven new DEFY collection is distinguished by a start-up spirit powerfully expressed through models focused on performance and precision, such as the the revolutionary Defy El Primero 21 taking the mechanical chronograph into the 100th of a second era; and the Defy Lab, the world’s most accurate mechanical watch.  
Zenith Watches

Pilot Collection

Pilot Collection

Driven by fine mechanics combined with a pioneering spirit, Pilot is a quintessentially authentic collection with a unique heritage. A generous diameter, easily adjustable controls, oversized luminescent numerals and state-of-the-art Zenith Manufacture movements: this line of high-energy, high-impact Pilot models meets the most demanding specifications in terms of reliability, readability, and robustness.


Zenith Brand Ambassador: Eason Chan

Neuchâtel Tourism chose Zenith to illustrate its original project dedicated to promoting the Swiss watch industry. An open invitation to explore the universe of the brand with the guiding star, “LE MONDE ÉTOILÉ DE ZENITH” features an original and fascinating journey through the Manufacture. info@explorewatch.swiss.

Zenith Heritage

The Future of Swiss Watchmaking
Soon after its founding in Le Locle by visionary watchmaker Georges Favre-Jacot, Zenith gained recognition for the precision of its chronometers, with which it has won 2,333 chronometry prizes in just over a century and a half of existence: an absolute record. Famed for its legendary 1969 El Primero calibre enabling short-time measurements accurate to the nearest 1/10th of a second, the Manufacture has since developed over 600 movement variations. Today, Zenith offers new and fascinating vistas in time measurement, including 1/100th of a second timing with the Defy El Primero 21; and a whole new dimension in mechanical precision with the world’s most accurate watch, the 21st century Defy Lab. Energised by newly reinforced ties with a proud tradition of dynamic, avant-garde thinking, Zenith is writing its future… and the future of Swiss watchmaking.