
Bucherer Masterworks
Masters at Work
Immerse yourself in the captivating realm of watchmaking and discover the world's most preeminent haute horlogerie maisons. Together, we will learn first-hand from the visionary artisans and creative minds who define these illustrious brands, uncovering the secrets of their craft and gaining insights into their timeless techniques and avant-garde innovations.

Chopard
For Karl-Friedrich Scheufele and Karl-Fritz Scheufele, Chopard is more than a maison – it is a living expression of family values, precision and independence. In their world, watchmaking becomes a form of quiet poetry: from the refined complexity of in-house L.U.C calibers to the meticulous craftsmanship behind every dial and case, each timepiece reflects a constant dialogue between tradition and innovation.

Ressence
Benoît Mintiens, founder of Ressence, offers a closer look at a maison that has challenged the conventions of modern watchmaking through design-led innovation, human-centred thinking and a uniquely contemporary vision of time.

Roger Dubuis
In this exclusive Masters at Work episode, David Chaumet, CEO of Roger Dubuis, and Antoine Hastoy, Senior Product Manager, take us inside a Maison that has built its identity around bold design and rigorous Geneva craftsmanship – and share what continues to drive its unconventional approach to contemporary haute horlogerie.

Laurent Ferrier
Discover the refined world of Laurent Ferrier in this exclusive “Masters at Work” episode, as Laurent Ferrier, Creative Director & Founder, joined by Robert Bailey, Head of Sales, reveals how the Maison upholds the purest traditions of Geneva watchmaking while pursuing classical beauty, technical integrity, and understated refinement to shape contemporary independent haute horlogerie.


Bvlgari
Discover the bold spirit of BVLGARI in this exclusive “Masters at Work” episode, as Jonathan Brinbaum, Managing Director of BVLGARI Watches, reveals how the Maison fuses Roman heritage, Italian creative audacity and Swiss technical mastery to push the boundaries of contemporary haute horlogerie.

IWC Schaffhausen
Discover the spirit of innovation at IWC Schaffhausen with CEO Christoph Grainger-Herr in this exclusive “Masters at Work” episode, as he reveals how the brand unites engineering excellence, craftsmanship, and sustainability to shape the future of modern watchmaking.

Jaeger-LeCoultre
Discover the legacy of refined craftsmanship at Jaeger-LeCoultre with CEO Jérôme Lambert in this exclusive “Masters at Work” episode, as he unveils how the Maison blends technical ingenuity, artistic mastery, and timeless elegance to define the future of haute horlogerie.

Hublot
Discover the innovative spirit of Hublot with CEO Julien Tornare and Chief Product Development Officer Raphael Nussbaumer in this exclusive “Masters at Work” episode, where they reveal the brand’s creative evolution and bold vision for the future of luxury watchmaking.


De Bethune
Join CEO Pierre Jacques and master watchmaker Denis Flageollet for an exclusive showcase of De Bethune, one of the most captivating and groundbreaking watch brands in the industry today.

Urwerk
The creative minds behind Urwerk, Martin Frei and Felix Baumgartner, take us on a personal journey through over 25 years of brand history and share fascinating insights into their vision and passion.

Hautlence
Founded in 2004, Hautlence dares to rewrite the rules of watchmaking with bold, avant-garde designs, groundbreaking mechanisms like its patented jumping hours, and a fearless blend of artistry and innovation.

H. Moser & Cie.
Edouard Meylan, CEO of H. Moser & Cie., reveals how independence and minimalist design, like logo-free watches, define the brand, alongside mastery in crafting every detail, including their own hairsprings.

Biver
The eponymous watch brand of watch luminary Jean-Claude Biver and his son Pierre is rooted in a profound passion for haute horlogerie, crafting exceptional timepieces that re-write some of the codes of artisanal watchmaking.


L'Epée 1839
Renowned for their precision engineering and artistic flair, L'Epée's creations are celebrated for their intricate details and avant-garde aesthetics. Join Arnaud Nicolas and Christophe Gazarian as they introduce us to the fascinating world of the brand.

Hermès
Philippe Delhotal, Creative Director of Hermès Horloger, has been at the helm of the design department for almost 16 years. Learn more about the mesmerising world of this iconic maison in our video.

Armin Strom
The watch brand Armin Strom is known, above all, for its exceptional dedication to skeletonization and for its complicated in-house movements. Join us as Serge Michel and Claude Greisler introduce us to their exceptional manufacture.

Ulysse Nardin
Uysse Nardin is regarded as one of the most innovative and daring watch manufacturers in the world, due in large part to Ludwig Oechslin. In 2001, one revolutionary watch in particular helped solidify the brand's reputation: the Freak.

Bucherer Masterworks
Discover Our Highlight Pieces
Masterworks is our carefully curated selection of the finest watches that goes beyond the bounds of haute horlogerie by combining outstanding technical performance with artistic aesthetics.