Blue forms an integral part of the history of the legendary Royal Oak, which, when it was launched in 1972, featured this colour on its iconic tapisserie dial. When Bucherer approached Audemars Piguet for the Bucherer BLUE project, the Swiss manufacture didn’t content itself to develop just “another model” featuring the name “Bucherer”. In the spirit of the Royal Oak collection, the company developed three striking timepieces which combines stainless steel and rose gold while playing with forms and colours to give the watches a chic yet sporty appearance – a powerful chronograph built for watch aficionados who want to stand out from the crowd.

Audemars Piguet is the oldest fine watchmaking manufacturer still in the hands of its founding families (Audemars and Piguet). Based in Le Brassus since 1875, the company has nurtured generations of talented craftspeople who have continuously developed new skills and techniques, broadening their savoir-faire to set rule-breaking trends. In the Vallée de Joux, at the heart of the Swiss Jura, Audemars Piguet has created numerous masterpieces, testament to the Manufacture’s ancestral craftsmanship and forward-thinking spirit. Sharing its passion and savoir-faire with watch enthusiasts worldwide through the language of emotions, Audemars Piguet has established enriching exchanges among fields of creative practices and fostered an inspired community.