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Relaunch of an icon Panthere de Cartier

Cartier remakes its eighties classic for a new generation.

Style defining silhouettes have long been the hallmark of a “timeless classic” when it comes to fashion. Think Dior’s hourglass skirt or Balenciaga’s balloon jacket. And Cartier’s latest launch, the new Panthère de Cartier collection, very much adheres to this.

Based on a popular model first released in the early 1980’s, the 2017 collection pays homage to this iconic look with a square case, screw-down bezel and chain link bracelet. Newly released in a variety of materials and finishes, there has been tweaks to the bracelet but in essence it is very much in keeping with the earlier model.

The Panthère de Cartier is aimed at women, coming in two sizes (small and medium) with case sizes of 22mm and 27mm respectively. The collection ranges from a small, fully-stainless steel version, to bi-colour steel and yellow gold up to a medium white gold and diamond set watch for that high jewellery piece.

The name comes from Cartier’s signature motif, the panther. In 1914, Louis Cartier commissioned French artist George Barbier to paint a lady with jewels and a panther. This artwork was later used in Cartier’s advertising campaign and became a symbol of the brand.

Looking for a gift? Bear in mind the jewellery material or colour she normally wears and match the watch accordingly. With steel, yellow gold, rose gold and diamonds you have plenty of options available.

“At once a watch and jewel, the Panthère de Cartier timepiece is one of the most distinctive Cartier designs. Born in the 80’s and more contemporary than ever, it is a true style icon for women who wish never to go unnoticed.”

Strong and feminine in looks, the smaller sizing makes the new Panthère the perfect jewellery accessory and can be worn alone or stacked with bangles.

Shop the Panthère de Cartier collection online now.