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Bucherer Blue Editions Baume et Mercier Clifton Club Shelby Cobra

On 26 October 2017, Bucherer will unveil the 16th model in the Bucherer Blue Editions line: the Baume & Mercier Clifton Club Shelby®Cobra Blue Editions. The timepiece, a tribute to the legendary Shelby Cobra Daytona coupé racing car, is limited to 100 watches and will go on sale online.

“The result of a relationship based on so much mutual affinity is an elegant sport watch that reflects the universe of both brands and will certainly appeal to customers who like an exclusive watch with a historical background”
Alain Zimmermann, CEO of Baume & Mercier

An established relationship, the collaboration between Baume et Mercier and Bucherer is based on a love of watchmaking and shared values. The latest edition to the Bucherer Blue Editions is a reminder of the legendary American Shelby Cobra Daytona coupé.
Baume & Mercier’s designers were particularly impressed by the aesthetics and unmatched power of the racing car built during the 1960s. The spokes in the wheels were the inspiration for the rotor inside the movement. Made of titanium, it leans on the car’s lightweight aluminium construction. Design elements, such as the racing car’s typical stripes and Cobra logo, are cleverly integrated into the subdials and second hand. The main dial in blue harmonises perfectly with the black, carbon-look calfskin strap. It has a blue seam and a blue lining, giving the watch additional character.

The special edition, limited to 100 pieces, will be available from 26 October and watch lovers who secure one of the watches will belong to an exclusive circle. The Baume & Mercier Clifton Club Shelby® Cobra BLUE EDITIONS will be available online exclusively at

Click here to shop the Baume et Mercier collection