The colour blue
Inspiration stretching back millennia
The trusted and confident colour
The ancient Egyptians used this colour to honour their gods in temple reliefs. Rulers of bygone ages wore luxurious blue clothing in order to appear godlike and demonstrate their power. To this day, politicians and marketing strategists continue to use this colour as a symbol of trust and hard work. Blue radiates confidence. Blue conveys a feeling of security. Blue is here to stay – forever.