Highlights
Rêve de France
To mark the opening of the new Paris store, the House of Bucherer’s workshops have created an unusual tricolor ring in honor of France: Rêve de France.
The centerpiece of the creation is one of the world's rarest and most beautiful sapphires, and was found in a mine in Burma. Its extraordinary size of 18.88 ct references the foundation of the House of Bucherer in Lucerne 125 years ago.
The platinum ring is set with the sapphire weighing 18.88 ct, Siamese navette-cut rubies (0.52 ct), navette-cut diamonds (0.412 ct) and a wonderful pavé comprising 456 diamonds (2.11 ct).
Bucherer Jewelers: The Munich flagship store is now open
On April 23, 2013, the doors opened to the largest watch and jewelry store in the state capital of Bavaria. In the totally refurbished «Palais an der Oper,» the tradition-steeped Swiss company presents a selection of exclusive watch brands and elegant jewelry on two spacious floors measuring over 500 square metres.
Founded in 1888, the family-owned company has maintained two stores in Munich since 2002 and also has its German headquarters there. The opening of the new flagship store at Residenzstrasse 2 significantly raises its profile and underscores the importance of the Bavarian metropolis for Bucherer. Guido Zumbühl, CEO Bucherer, had this to say about the Group’s new presence: «For us, Munich is a key location in Germany. It means that in future we’ll be able to offer our local clientele a fantastic selection of top-quality products and first-class service, all at one of the city’s most exclusive locations. At our new flagship store, customers can plunge into the fascinating worlds of the watchmaker’s craft and the art of jewelry making.»
Bucherer opens the world's largest watch and jewelry store in Paris
On April 15, 2013, Europe's leading watch and jewelry specialist opened a store in the city that is the capital of luxury, at 12, Boulevard des Capucines. On over 2000 square meters of floor space, lovers of fine watchmaking, choice diamonds and gemstones will find a wealth of selected watch brands and exclusive jewelry created by a Swiss company with a long and hallowed tradition.
A milestone in the jubilee year
Bucherer was founded in 1888 and celebrates its 125th anniversary in 2013. Europe's largest watch and jewelry specialist has 15 stores in Switzerland, eight in Germany and one in Austria, all in prime locations. Looking back on its long tradition, Bucherer today offers an international clientele exquisite jewelry creations crafted in its own workshops, together with what is probably the largest choice of Rolex watches available anywhere and a wide choice of luxury watches from well-known brands.
The opening of the world's largest watch and jewelry store in Paris, the metropolis of luxury, is an important milestone in the House's history. Guido Zumbühl, CEO of Bucherer AG, on the opening of the new store: “Paris is the home of luxury and elegance. Opening a store here is something very special for us. We are particularly pleased that our new store gives us the opportunity to enchant Parisians and international lovers of watchmaking and diamond jewelry with our exclusive choice of products and top-flight service, all in such elegant surroundings.”
Winner flies high
For Marco Musio, taking part in a competition co-organized by Bucherer and IWC Schaffhausen has paid off: he is now the proud owner of an IWC Spitfire Chronograph.
In October 2012, Bucherer Switzerland and world-renowned watch manufacturing company IWC Schaffhausen jointly published a special supplement in two of the country’s best-known Sunday newspapers, the NZZ am Sonntag and Le Matin Dimanche. The supplement presented the current range of Pilot’s Watches and featured a competition. The names of readers who answered all the questions correctly went into a lucky draw for an IWC Spitfire Chronograph. From the over 800 entries submitted, Bucherer was able to pick one lucky winner. We congratulate Marco Musio on his Pilot’s Watch, which was presented to him on February 6, 2013, at the Lugano store.
Caption
Franz Reichholf (Bucherer AG, Lugano), Marco Musio (winner) and Christian Bülte (IWC, Schaffhausen)
A digital feast for the eyes
Now pearls come shimmering though the ether: an attractive style guide app for the iPad.
TwoTone chic
Beauty in every facet: the seductively feminine Alacria Mini TwoTone.
The twin-color design of the latest Alacria elevates the stylish quartz watch to a new dimension in femininity. The flowing convex lines of the slim case resemble the gentle curves of the female torso. Warm rose gold and silver-colored stainless steel provide an interplay of contrasting forms and tones. The Alacria Mini TwoTone from Carl F. Bucherer: style, appeal and aesthetics down to the smallest detail. The case in stainless steel or 18 K rose gold is available with or without 40 diamonds.
The magic of roses
Crowning glory to a lifelong fascination and passion: Piaget Rose.
For Yves Piaget, the queen of all flowers is muse, inspiration and good luck charm in one. It evokes sweet childhood memories and has accompanied the passionate rose grower and jewelry designer throughout his life. Piaget’s “vie en rose” celebrated its first high spot 30 years ago: the “Yves G. Piaget”, a mauve-colored rose, was dedicated to him and won international awards. Now, the rose lover brings that triumph back to life: in the breathtaking Piaget Rose jewelry collection. Delicate blossoms in gold, and diamonds in the shape of rings, pendants, ear pins and a mysterious-looking watch with 668 brilliant diamonds radiate the voluptuous, sensuous scent of eternity.